Change will never be slower or less complex than it is today. It’s time to ditch the traditional notions of linear, step-by-step change management and meet challenges in new ways. Through an award-winning global research study, Daggerwing Group Inc. found organizations who thrive in today’s environment have a core set of attributes in common. These attributes make up what we call a “liquid” culture and enable organizations to embrace, adapt and respond to the opportunities presented in this new state of constant change.
Learn key insights from recent research, take an inside look at Facebook’s liquid culture and explore how other organizations are using Workplace to drive liquid cultures and how you can create your own.
Participate in activities and exercises to help you apply learnings and key insights to your own organization, including learning how to:
Liz O’Connor, Associate Principal
Daggerwing Group Inc.
Dan O’Leary, Workplace Service Partnerships Manager
Workplace by Facebook
Whether you're just starting out with employee community building or working on improving the adoption of an existing one, a scalable strategy is the key to your success.
This interactive workshop will challenge you to determine and develop practical advice on creating a meaningful strategy within Workplace for your network, including how to:
Carrie Basham Young, CEO & Founder
Talk Social To Me
Let’s be real, most companies are having a hard time meeting employee expectations when communicating at work. As technology evolves, our approach to internal and benefits communications also needs to change. Put simply, we need to design an experience beyond just technology.
Our role should be to partner with leaders and communicators to ensure that we are constantly facilitating an ongoing conversation about how design and deliver a better employee experience. However, making this plan a reality has it’s challenges as we navigate the realities of how things get done inside our companies.
This session will illustrate a new vision for the modern employee experience and provide a methodology for building a comprehensive and human-centric internal communications program.
You will learn how to design an effective communications campaign that meets employees needs, including how to:
Preston Lewis , Founder & CEO
Intactic
Technology has the potential to improve culture and productivity within organizations, especially in a global, fast-paced, client-oriented business. Together, Ketchum and Facebook, will highlight some modern organizational trends and share key features of the Workplace platform to help you run an effective, talent-centric business.
As one of the first Workplace customers, and now a Workplace partner, Ketchum will show you a variety of the different features (all which can be implemented at your organization!) and discuss the impact of how they do business. Some of the features that will be discussed include:
Going Live on Workplace to share real time learnings
Installing bots to automate work processes
Using video chat to decrease distance bias in an organization
Enabling groups as brainstorm platforms to develop the best ideas for clients
Melissa Barry, Global Strategy & Organizational Effectiveness
Ketchum
Building strong, collaborative communities continues to be a critical component to the success of open source. However, too often companies attempt to manufacture community (both internally and externally) by throwing technology and tools at the problem. Hear how Autodesk used Slack as a complement to building a vibrant community, not as a forcing function to create one. Though Slack itself isn't open source, in Autodesk's case it was chosen to allow for broader inclusivity beyond just the engineering community. Sales, marketing and even the executive team are now part of a company-wide collaborative community that helps build more cohesive products while using open source principles.
Learn how the process and community principles used during an enterprise social platform rollout are even more important than the tool choice itself, including:
Guy Martin, Director – Open@ADSK
Autodesk
Today’s businesses are on a mission to help employees communicate and collaborate more effectively. Companies adopt enterprise social networks, like Yammer, as part of a strategic plan to increase productivity, foster a more inclusive, transparent culture and promote innovation through the sharing of knowledge and ideas.
Hear how The Guardian Life Insurance Company of America is driving cultural change and engagement through the adoption and engagement of Yammer. Learn the reasons behind Guardian’s decision to embark on this journey, the approach the company has taken to ensure success, and some lessons learned along the way.
Learn how to:
Leave with practical advice and insights to get your organization started on its own successful social business journey.
As the health care industry faces a rapidly shifting digital landscape along with an influx of digital natives aging into the workforce spectrum, medical institutions must embrace new and innovative models to improve employee communications. In November 2016 SBH Health System was the first in its industry to effectively implement Workplace by Facebook, and navigate the legal and ethical challenges so common to health care. Through Workplace, SBH Health System was able to create a communication strategy that allowed every employee an opportunity to be heard.
Learn how SBH Health System integrated Workplace to enhance employee communications and create a positive workplace culture, including how to:
Distinguish the top user concerns of leaders to gain executive buy-in
Michelle O’Gara, Assistant Director, Marketing and Communications
SBH Health System
Cultivating a corporate culture is difficult when you have staff spread across more than thirty offices around the world. Creating connections and curating commonalities doesn’t happen at the office watercooler anymore, it’s happening online on programs like Workplace.
Learn how APCO Worldwide threw away the watercooler and brought hundreds of people across the globe together to create a culture and conversation that had never been possible.
Find out how you too can use Workplace as a way to transform employee collaboration and enhance your communication strategy, including how to:
Mara Hedgecoth, Senior Director, Marketing & Communications
APCO Worldwide
Hannah Lawrence, Internal Communications Manager
Zendesk
As a means to increase their overall digital workplace structure, Edelman launched Workplace in June 2016 as its first global internal communications platform. Since its launch, the platform has been used to drive collaboration, culture and engagement across the firm’s 67 offices and more than 6,000 employees. Within 12 months, adoption of the platform sits at more than 90%, with more than 50% of employee’s active on it weekly.
See how Workplace changed the way that Edelman communicates and connects its employees. Shifting from demanding an employee’s attention, to earning it, learn how you too can engage a global staff, including how to:
Andrew Collett, Global Director, Employee Engagement and Internal Communications
Edelman
Having no prior internal communications strategy, and no position added, the Somerset County YMCA tasked a band of HR professionals and marketing teams to create an internal communications strategy. The goal: to improve engagement across a variety of employee categories. The task: to find a tool that would allow their employees whether behind a desk, in the gym, or overseeing a class, the opportunity to connect and collaborate. The solution: Workplace by Facebook.
After months of research and approval seeking from Executives, Workplace was implemented into Somerset County YMCA and helped to take their internal communications to the next level.
From first-hand experience, learn the do’s and don’ts of implementing Workplace by Facebook into your organization with little to no internal communications strategy or team in place, including how to:
Emily Michaels, Manager of HR Operations
Somerset County YMCA
You let us know your biggest enterprise social challenges and we've asked thought-leaders to help you solve them.
As a group, all participants will be asked to provide their own solutions, tips, and tricks.
Real-time, two-way, digital communication is necessary to driving change, fostering innovation and improving employee engagement. You will gain insight on starting your Workplace launch off on the right foot by putting together a diverse team of “superuser” ambassadors, working through issues and barriers well ahead of the launch, creating customized collateral and content, generating pre-launch excitement, and bringing executives and leaders on to the team.
Learn how to seamlessly launch Workplace, including how to:
Leanne Pankuch, Manager, Organizational Excellence & Internal Communications
HealthQuest
Nicole Fortunato, Coordinator, Organizational Exellence & Internal Communications
HealthQuest